Dr Arash Valipour

Profile

Roles:

• Joint Programme Director, MSc Marketing
• Lecturer in Marketing
• Member of the Department of Marketing

Biography:

Arash Valipour is a Lecturer (Assistant Professor) in Marketing at Queen Mary University of London, School of Business and Management. He joined Queen Mary from Leeds University Business School, where he obtained a PhD in Marketing. He also holds a BSc in Computer Science and an MBA in Marketing. Arash is a Fellow of the Higher Education Academy

Arash’s interests focus on:

• Services Marketing
• Front-Line Employees
• Occupational Health Psychology
• B2B Marketing
• Professional Services Firms

Teaching

Undergraduate:

• BUS101: Introduction to Marketing and Communications

Postgraduate:

• BUSM094: Introduction to Marketing Theory and Concepts

Research

Scholarly Contributions

Pedagogic Publications:

Conference papers

• “Restructuring Curriculum Activities: A Necessity in the Covid-19 Era”, Academy of Marketing Conference, 2021, Online.
• “The Role of Job Demands in Job Engagement: Evidence from Professional Service Firms”, Winter AMA Conference, 2019, Austin, US.
• “Impact of Job Stressors on Job Engagement in Professional Services Firms: The Moderating Role of Job Feedback, AMS Annual Conference, 2019”, Vancouver, Canada.
• “A Study of Job Stressors among B2B Senior Solicitors”, AMS World Marketing Congress, 2019, Edinburgh, Scotland.
• “Job Stress in Front-Line Employees of Professional Services Firms: The Case of the UK Law Firms”, Academy of Marketing Conference, 2019, London, UK.
• “The Relationships among Brand Personality, Emotional Brand Attachment and Brand Loyalty: An Empirical Study of Mobile Market in Iran”, EMAC Conference, 2016, Oslo, Norway.